"Brave News World"

Gary Pruitt, the head of McClatchy, has an optimistic column on the newspaper industry in today's Wall Street Journal:

We certainly have competition from Google and others. But in each of the communities where we compete, almost every newspaper has the largest news staff, largest sales force, biggest audience and greatest share of advertising in its market. Whether it's on the Internet or off the presses, we are capturing that business.

Adding the unduplicated reach of newspaper Web sites to newspaper readership shows that, far from shrinking, our audiences are growing steadily. Simply put, more people want our products today than wanted them yesterday; this is hardly the profile of a dying industry.

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