4.13.2007

Pocono: DJ, Rainbow and the bell

Speaking of traffic success this week, Pocono has been a nonstop hotbed of activity, especially on Wednesday. A local DJ decided to parrot the remark that got Don Imus in trouble, and in turn got himself fired.

The success was exciting from any number of angles. I was in Pocono on Wednesday, and Editor Bill Watson was spending most of his day managing the hundreds of forums posts that were streaming in all day, while the newsroom and online staff (all while I was working with a small group to answer their Saxotech and other questions and conducting the parenting guide brainstorming session... what a day for me to pick to plant myself in Stroudsburg!).

That also wasn't the only story. For those who have heard us cite the long-running Djinn Buckingham story as one of Pocono's early UGC success, wouldn't you know that Rainbow Buckingham herself became a part of Wednesday's updates. On any other day, it would have been the lead story, and the Pocono crew would have been happy for the spike.

Same is true for the late day story of a local bank taking itself public, punctuated by its CEO ringing the NASDAQ closing bell.

The result of all of that activity? Not your usual peaks and valleys. Instead, Pocono experienced a high-level of sustained traffic throughout the day:

What's better is that the audience activity has continued into today, thanks to strong follow-ups yesterday and today, the latter of which included a story about Howard Stern commenting on what was happening with the DJ in Stroudsburg.

(One suggestion, Marta... link all that DJ coverage together through the Saxotech internal links functionality, at the very least -- or is a landing page already in the works?)

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