8.02.2006

Frank Barnako: Backfence to triple "citizens media" sites

Second to last paragraph gives a glimpse at the Backfence strategy as it approaches launching more of its flavor of hyperlocal sites. I think targeting 10 groups -- or whatever number makes the most sense for your resources -- is a pretty good starting point for the conversation surrounding the creation and production of either hyperlocal or topic-specific landing pages.

Remember that the success of these pages hinges on more than just creating a place to collect archived content. You need data, and community involvement, for the pages to have a lasting impact on your success with your current and potential audience.

RELATED: The aforementioned June 2006 issue of Presstime, which I finally had the chance to read during a good number of plane rides last week, was filled with new media nuggets. Among them, some hyperlocal efforts:

Here's some bookmarks I've collected along those same lines:
Got others -- either online-only or Web-to-print, hyperlocal and/or citizen journalism efforts -- in your bookmarks that I can add to the collection?

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